Copperwick Media
✓ VerifiedYouTube ads and creator campaigns for apps, stores and games
E-commerce, SaaS, Gaming · ★ 4.0 (1 review) · Bangalore
From $2k/mo
View profileSoftware buyers want to see the product before they talk to sales. YouTube lets SaaS companies show the product in action through demos, tutorials, comparisons and customer stories, and it captures people searching for how to solve a specific problem. A strong channel can lower the cost of acquiring customers and cut support tickets at the same time. YouTube ads for SaaS usually target by intent, retargeting site visitors and reaching people who watch competitor or category content. Agencies that specialise in software understand trial and demo funnels, long sales cycles and how to tie a view to pipeline in your CRM. They also know the difference between top-of-funnel education and bottom-of-funnel product videos. When comparing agencies, ask how they measure trials, demos and revenue, not just views, and whether they have worked with products at your price point.
3 agencies
YouTube ads and creator campaigns for apps, stores and games
E-commerce, SaaS, Gaming · ★ 4.0 (1 review) · Bangalore
From $2k/mo
View profileVideo ads and product films for healthcare and software
SaaS, Doctors & clinics · New York
From $5k/project
View profileFrom $3.5k/mo
View profileStart with fit. Ask each agency for youtube ads case studies from saas clients, with real numbers such as cost per lead, return on ad spend or subscriber growth, and links to the channels.
Check the minimum budget against what you can spend each month for at least three months. Most YouTube work needs time to test and improve before results settle.
Ask how they report results and how often. Good agencies agree on one or two numbers that matter to your business before they start, and report on those rather than views alone.